Fitzdares, a London-based bookmaker located in Mayfair, has launched a new financial spread betting service to its clients through a partnership with WorldSpreads, a UK based spread betting company. The new product is branded as Fitzdares Financial Spreads and is live since last week.

Balthazar Fabricious, CEO of Fitzdares, thinks financial spread betting can complement the company’s bookmaking services and is in line with their values and exclusive style. Commenting on the new partnership, Balthazar Fabricius said: “we are bringing our personalised service from the track to the stock markets, in a one stop betting destination where the members can take advantage of the best odds irrespective of whether it is Cheltenham or the implosion of the euro, all this without having to use a different company or risk an inferior offer.” With this agreement, Fitzdares will be offering all the markets available at WorldSpreads, in addition to its horseracing portfolio.

Fitzdares was founded by Balthazar Fabricius in 2006 and is based in Mayfair. The company targets high rollers and accepts bets only by telephone.

This agreement comes just a few days after Paddy Power gave up on financial markets, ending its agreement with Capital Spreads. Traditional bookies are not quite well driving sports punters and gamblers to spread betting. Let’s see if Fitzdares can do better with its high rollers user base.